Music doesn't live in a box — and neither should you.
Together, we build global networks, empower parents in the industry, and shape sustainable music ecosystems that disrupt the old rules.
If you've landed here, you're probably looking for someone who can hold the whole picture — the music and the business, the strategy and the soul. That's exactly where I live.
I grew up between worlds — Taiwanese mother, Burmese father, born in Berlin. Music was the one language that made sense across all of them. The feeling of not fully belonging anywhere turned out to be the best professional training I ever got.
15+ years in music — Deutsche Grammophon, Universal Music, Music Family Hub. I've built careers, crossed cultures, and sat in enough boardrooms to know that the most interesting work always happens at the edges.
Based in Berlin. Working globally. Glad you're here.
Read My Full Story →"I stopped reaching for the sky. I inhabit the horizon — between music, culture, families, and careers, where tension becomes strategy."
The music industry loves its boxes. You're either a label person or an artist manager. Either commercial or creative. Either a mother or a serious professional.
I spent years trying to fit into one or another. Then I stopped — not because I gave up, but because I realized the most interesting work always happens in the space between.
Between music and business. Between Germany and Asia. Between the executive's spreadsheet and the artist's vision. Between career and care.
That's not a compromise. That's a strategy.
If something in the industry doesn't fit you either — you've come to the right place.
Strategic advisory for labels, festivals, and creative organizations. Marketing strategy, cultural positioning, campaign development — at executive level, without agency overhead.
Work With Me →The Horizon Discovery Model — for artists ready to move. We identify where you stand, where you're headed, and what needs to shift. No templates. No shortcuts.
Discover Horizon →On stage at conferences, panels, and live events. Sharp, uncompromising perspective — Care Work · Transcultural Strategy · Asian Voices · Music & Family.
Book Me →For labels, festivals, and creative organizations.
For artists ready to move.
For conferences, festivals, and live events.
A B2B consultancy addressing structural inequality for parents and caregivers in the music industry. Research-backed. Industry-focused. Built for lasting change.
Explore →Berlin's transcultural network connecting Asian creatives, entrepreneurs, and culture makers across industries and borders.
Explore →Live network events and podcast series at the intersection of motherhood, creative excellence, and professional development in the music industry.
Explore →Press & References
Reeperbahn Festival · Most Wanted: Music · c/o Pop · ADE · Entrepreneurship Summit · Musikland Niedersachsen · Musikwoche · Himbeer · Deutschlandfunk · Corso Radio · FluxFM · Tagesspiegel
Because what I do is never only one thing.
"I've been connecting worlds
since before I knew that was the job."
If your work lives at an intersection — between genres, cultures, industries, or identities — let's talk. That's exactly the kind of connection I'm here for.
Whether you're looking for strategic consulting, artist development, or a speaker for your next event.
hello@nanjaoedi.comBased in Berlin. Working globally.